What is digital marketing and why is it important? Digital marketing is the process of using online channels to promote or market products and services. It involves the use of various digital tools and platforms to reach and engage customers. Digital marketing is important because it allows businesses to reach a larger audience with less...
Many entrepreneurs struggle with achieving work-life balance. They spend more time at work than they do living and enjoying life. This may be because they harbour an innate fear that if they’re not working for most of their waking hours, they are not being productive, which means they are failing at business. We know. We...
Go Coconut Oil is an e-commerce site to sell … of course, coconut oil and all things about coconuts. They aim to revamp the logo design and also the branding kit for upcoming plans. After receiving our works, they love Zesno’s idea and design. Let’s check them out: Some logo’s color combinations: Some simplified logo...
If you create a lot of valuable content, such as for a blog, let the user read only part of the article or watch only the first few minutes of the video. To read the entire material, the user should leave a lead, e.g. subscribe to your newsletter. Tactic steps: 1. Select content Determine which content...
Set up an automatic chatbot on your website so that it turns into a livechat with a consultant at the right moment. Decide what should trigger such a switch: choosing an expensive product? Entering an incorrect command several times? How about too long without continuing the conversation? 1. Set up tool Choose your Marketing Automation tool...
Fatty Liver Guide is an educational website that help people reverse fatty liver damages and regain their health. They also provide in-depth courses and natural products such as herbal tea to supporting liver functions. It’s been an honor for Zesno to redesign the logo and to give a fresh look of the organization. After 3...
Are you a local business owner or an online entrepreneur looking for a good marketing approach to grow your business? Can’t find a good one? Let me tell you one of the most effective ways to promote your business. Blogging!! Yes, You heard me right! Today, marketers utilize blogs to build their businesses and reach...
Create a series of videos that will draw the user into the story and make them look forward to the next installment. Start with a video that won’t tell you everything and leave you hungry for information. Secondly, show a movie that will explain the mystery of the first part. Then remind users who saw...
Sometimes the best solution, when you don’t have your own popularity yet, is to promote in someone else’s community. There are places where you can pay for it, e.g. some Facebook groups will ask you to post promotional content for a fee. But what if you don’t have the money or the groups in your...
Ask the users you have in the database for their opinion on what your product should look like. Don’t forget to email them how important but simple their task is. Based on the answers that are most often given, you can, for example, create another Icebreaker! Tactic steps 1. Specify the target group Specify precisely who...