HomeTag

News

https://zesno.com/wp-content/uploads/2021/07/comms.png

Every business needs conversions. Whether you’re a marketer for a small brick-and-mortar store or a multinational brand, driving conversions remains one of your primary measures of success. Who doesn’t want to increase conversion? However, many marketers today are finding it increasingly difficult to convert leads. According to Growth Marketing Stage’s 2019 State of Marketing Report,...

https://zesno.com/wp-content/uploads/2022/06/skag-targeting.jpg

Learn as much as possible about your target group by using Single Keyword Ad Group targeting in campaigns. Do not combine targeting two or more interests, but create a separate set of ads for each and compare the results. Tactic steps 1. Select Keywords Decide which keywords you choose to test your SKAG tactics. Remember that...