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Set up an automatic chatbot on your website so that it turns into a livechat with a consultant at the right moment. Decide what should trigger such a switch: choosing an expensive product? Entering an incorrect command several times? How about too long without continuing the conversation? 1. Set up tool Choose your Marketing Automation tool...

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The Covid-19 pandemic is abruptly transfiguring the way people connect, communicate, and collaborate. For such scenarios, one powerful tool that helps in minimizing the social distance between businesses and customers is chatbots. A chatbot is a software application designed for human-like conversation. There is no doubt that we will witness the rise of chatbots in...

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Ecommerce Chatbot For online businesses, one thing is considerably important i.e; excellent customer care. It is an imperative element for gaining customer loyalty to establish the brand. But, many e-commerce platforms struggle for it. If we talk about the ratio, around 80% of businesses use chatbot in e-commerce one way or another. But before, the...

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Chatbots are everywhere nowadays and in many circumstances they act as a replacement to the humble opt-in form. Since lead magnets are usually hidden behind opt-in forms this might mean the end of the lead magnet, right? Not quite… The #NoForms Movement Way back in 2016 Drift decided to stop using lead capture forms on their website....