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We just launched our trademark Resource Library service to help you collect leads effortlessly. It’s a collection of the eBooks and other lead magnets that we’ve made over the past few years. As part of our research when building the library we analyzed the websites of 100 high growing tech companies to see if there...

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Some of you may already know, a Lead Magnet is a reward that you offer someone in exchange for their email address. Simple as that! What are the best types of lead magnets? The lead magnet acts as an incentive to encourage people to take action. Without a reason to opt-in, most people will just...

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Dekor is a relatively young interior design firm that struggled with finding new clients. They had tried different traditional promotion tactics without much success. Spending a great deal of time to analyze the issues, Zesno came up with a brilliant idea to provide a free online quiz that help new apt owners get instant answers...