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Instagram mistakes hurt your growth, your brand, your revenue and your conversion rates. In extreme cases, they may completely destroy the reputation and trust you worked so hard to build. Mistakes help you grow, but not on Instagram. Instagram mistakes hurt your growth, your brand, your revenue and your conversion rates. In extreme cases, they...

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Now more than ever before, social media is booming. Social media is one of the most effective marketing channels available. With its low cost to entry and accessibility, your small business can immensely benefit from social media marketing.  It can be daunting to learn more about social media. There are so many new platforms and...

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Business owners are intensifying their efforts to manage social media because it improves results. You can gain a significant amount of information by using social networking tools for managing your business, which you can use to gain more followers, become more relevant to your audience, and grow your business. In order to understand why social...

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Events can increase profits and sales, build your brand, spread awareness about your company and what you do, and establish connections between you and your customers or community. Whether the event is a concert featuring Maroon 5 or is an educational conference about marketing software, it’s important to your business and (even if they don’t...

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With smartphones glued to hands and eyes focused on screens constantly, there’s no denying that social media has become a large part of the world. More and more, businesses are relying on social media to market their brand and catch the attention of new consumers. It can be a powerful tool, but it needs to...

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Every business owner wants a website and a company image that sticks in the buyer’s mind. Whether this comes in the form of logos, color schemes, or graphics, your brand should have a clear message that stays with the consumer. Luckily, you can apply a few branding tips and tricks to your website to draw...

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Social media marketing was seen as a waste of time and resources only ten years ago. Not as many people had smartphones, not as many social media sites were around, and e-commerce was reserved only for big-name brands. The internet has rapidly changed since, making social media marketing necessary for a brand to grow. Here’s...

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With over 1 billion Instagram users worldwide, people want their Instagram account to grow the most amidst the competition. But to achieve that, there are some things that you need to take care of. One of them is tracking Instagram metrics to know how your account is performing. But what exactly are Instagram metrics, and...