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Explore push notification: Your secret weapon

What Are Push Notifications? Push notifications are clickable pop-up messages that appear on your users’ browsers irrespective of the device they’re using or the browser they’re on. They serve as a quick communication channel enabling companies to convey messages, offers, or other information to their customers. Subscribers can be anywhere on the browser and still...

Introduction to Voice Search Optimization

Voice search optimization is an important tool for businesses who are looking to stay ahead of the curve in digital marketing. With more people using voice search capabilities on their phones, tablets, and other devices, it’s important for businesses to optimize their content for this type of search. This article will introduce the concept of...

Introduction To Video Marketing

Video marketing is an effective way of reaching out to your target audience and engaging with them in powerful ways. By creating compelling video content, you can build strong relationships with customers and increase brand awareness. As video becomes more accessible than ever before, businesses of all sizes are turning to video marketing for its...

10 Common Instagram Mistakes and How to Fix Them

Instagram mistakes hurt your growth, your brand, your revenue and your conversion rates. In extreme cases, they may completely destroy the reputation and trust you worked so hard to build. Mistakes help you grow, but not on Instagram. Instagram mistakes hurt your growth, your brand, your revenue and your conversion rates. In extreme cases, they...

Introduction to Influencer Marketing

Influencer marketing has become an important part of digital marketing strategies. It is the practice of tapping into the networks and reach of influencers to promote products or services in a way that reaches their followers. By leveraging the power of social media, brands can reach more people and create more meaningful relationships with their...

5 Most Important Reasons to Hire a Social Media Manager

Hire a Social Media Manager? Your brand’s digital marketing strategy cannot be complete without a social media manager. Learn why here. The number of businesses advertising on Facebook is currently over 3 million. If you want to gain visibility on social, these numbers are pretty daunting. Yet it underscores the importance of Facebook marketing for...

Why is Social Media Important for Small Businesses?

Now more than ever before, social media is booming. Social media is one of the most effective marketing channels available. With its low cost to entry and accessibility, your small business can immensely benefit from social media marketing.  It can be daunting to learn more about social media. There are so many new platforms and...

6 Marketing Mistakes Online Entrepreneurs Should Avoid

Marketing is essential to the expansion of any business. Therefore, it’s no surprise that online entrepreneurs scour search engines daily, searching for the most effective ways to market their products and services to the over 3.6 billion folks that use the web.  As important as it is to know what to do in marketing your...

Social Media Management: A Must

Business owners are intensifying their efforts to manage social media because it improves results. You can gain a significant amount of information by using social networking tools for managing your business, which you can use to gain more followers, become more relevant to your audience, and grow your business. In order to understand why social...